Street Ads offers a budget friendly marketing or message dissemination alternative to retail advertising by addressing a wider public out and about on the streets, namely targeting foot traffic. Street advertising on benches at bus stops, walls along high walking traffic areas such as tunnel walkways and pedestrian bridges, construction site hoardings and even the traditional lamppost medium offer direct campaign exposure, boost branding and interact directly with the person on the streets as they go about their regular routines daily. It can also serve to cover up unsightly graffiti spots, spruce up appearances of empty walls, basically turning negative spaces into positive vibes. Production of street ads are relatively affordable because it does not require long term durable subtrates and prints as messages displayed are usually short term and replaced frequently according to surrounding events.